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Ad Outpost's Schools Outreach

• AdOutpost
• Created: 28 January, 2016

A portion of Ad Outpost’s holdings includes boards erected on school property. In theory, we enter into a business relationship with an identified school, fees are negotiated for rental space on said property, and ultimately this results in a win-win transaction for both parties. Revenue generated provides a lifeline to schools, especially those in under resourced areas.

In practice, this is not always where the relationship ends. Our Cape Town office has found that in some instances, the business relationship has invariably deepened into one of partnership, which transcends merely the cost of rental for board space.

The schools listed below (mostly located in socially and economically challenged areas), have benefitted from Ad Outpost donations, resources, renovations and other interventions:

• Boundary Primary
• Klipfontein Primary
• Heideveld Senior secondary
• Academia Primary
• Crystal High
• AZ Berman Primary

Schools outreach has taken various forms, and has included the following:

• Repair of school toilets, and erection of fence to secure school property
• Donation of funds towards fundraiser events, year-end functions, and graffiti
• Assisting the governing body to secure funds for a learner’s ear implant
• Funding of a school trip to the seaside in Durban
• Establishing a school feeding scheme, providing tables and seating, and converting the school storeroom into a functional kitchen
• General cleaning, repairs and cutting of grass
• Donation of athletic gear

Allie Peters, Ad Outpost’s Western Cape Office Manager, says: “We are pretty chuffed that we were able to making a meaningful contribution in the community. Most of these schools and learners already face countless challenges. In a small way, we keep aiming to make a difference”.

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