A portion of Ad Outpost’s holdings includes boards erected on school property. In theory, we enter into a business relationship with an identified school, fees are negotiated for rental space on said property, and ultimately this results in a win-win transaction for both parties. Revenue generated provides a lifeline to schools, especially those in under resourced areas.
A creative can be a strategic leader: Dinesh Diar was appointed the CEO of Ad Outpost in 2014, having previously been its creative director. He has worked in all sectors of the media in the past 18 years.